Friday, January 9, 2009

APL Moves its Americas HQ to Phoenix

logo APL

Neptune Orient Lines - the parent company of carrier APL Ltd., - announced in mid-November last year that it would be shifting the headquarters for the Americas region of liner unit to APL, out of Oakland to a yet undecided “more cost effective” location, as the company shed 1,000 jobs worldwide.

The company announced today will move its Americas headquarters to Phoenix from Oakland during the second half of 2009. The liner operator, which has been based in the San Francisco Bay area for more than 100 years, is taking a number of steps to reduce costs during the global shipping industry recession. This move also as part of a "global strategy to place its cost structure on a more sustainable footing in the face of the current economic downturn..."

“The greater Phoenix area will be a cost-effective base of operations for us and we’re going to a state that is well-known for its support and encouragement of business,” said NOL regional president for the Americas John Bowe.

APL has been headquartered in Oakland since the 1970s and around 350 staff are expected to loose their jobs as a result of the move. The carrier is also reducing capacity in its major ocean trade lanes, idling some vessels and restructuring its logistics business.

The vessels of APL will continue to call at the same ports on the West and East coasts.

Image source : www.baads.org

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