PT Garuda Indonesia is confident to achieve the target average of load factor 80 percent to 85 percent for Jakarta-Amsterdam route which opened on June 1, 2010. To be able to reach it, the state-owned airline company already started the promotional activities since the beginning of this year.
The Garuda Indonesia President Director, Emirsyah Satar said, the company has prepared a number of promotional activities associated with the opening of the flight route to Amsterdam.
"Garuda Indonesia to do promotions at the event in Utrecht Vacancie Bourse and Travel Mart in London earlier this year. So the market of this new route not only the passengers from the Netherland, but also throughout Europe," said Emirsyah.
Besides promotion in the Netherlands and the United Kingdom, according to Emirsyah, next month Garuda Indonesia will also participate in a tourism exhibition held at the ITB Berlin Convention in Germany. "We are also working with big travel agents in Europe. So we dared to target average load factor 80 percent to 85 percent," he added.
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